Journey of Women Towards Empowerment

Abstract

The study was undertaken with the intention to learn about the journey of a woman towards empowerment. It is a well-known fact that a woman faces more challenges when she moves out in the world to find a place for herself as compared to males. She is burdened with responsibilities which sometimes she takes up because of her moral values and sometimes society plays that role. The study also aims to find out the role of government and social media in helping her come out of this vicious circle. To better understand the journey a survey was undertaken on 100 women who have taken up small or medium scale businesses. The research was carried out using primary data collected with the help of personal interviews and a questionnaire along with secondary data. The results present the prominent role of social media in empowering women.