EDUCATIONAL TOURISM: A NEW CONCEPT OF SUSTAINABLE DEVELOPMENT OF TOURISM

Abstract

Purpose of the study: educational tourism can be used as one of the tools to attract foreign students into the educational institutions. The study aims to learn about the existing practices in the organizations for the international students and explores the methods and processes to identify the resources of admitting international students who intend to join institutions in Rajasthan, India, in future for their higher education. The research is intended to shed light on the fact that the Indian economy is heavily reliant on the tourism industry

Methodology:This study used the descriptive research method to analyze the current state of India's educational tourism industry by using secondary data. An extensive library of publications, books, periodicals, websites, and publicly available government data were used to gather information. In essence, this is an explanation study. The information gathered from various sources has been examined, and data pertinent to educational tourism has undergone additional analysis. The researcher concluded that educational tourism is aiding the Indian tourism industry to achieve sustained growth.

Main Findings:A novel idea in the tourist industry, educational tourism aids in bringing students from around the world to India. Student exchange programmes, faculty exchange programmes, and higher education from one country to another are a few worldwide accepted concepts of educational tourism. The findings of the present study reveal that India's tourist industry has recorded growth majorlyin organization, centralization, and GDP contribution.

The implication of the study:In order to advance the educational system, cultural interchange, GDP growth, and recruitment of more international students in Rajasthan, India, certain institutions have developed educational tourism. Future scholars, companies, and educational consultants may find this study beneficial in understanding the advantages of educational tourism in Rajasthan, India. Under educational tourism, institutions and consultants can learn more about the procedure and exposure of the pupils. According to the study's conclusions, the government may also benefit from this research for the advancement of its policies regarding foreign students from other nations.

Novelty of the study:In India, educational tourism is a relatively new idea; there aren't many studies on it. Although a few studies have been done on educational travel, but the researcher has not come across to any research purely dedicated on educational tourism. This study emphasizes on data and facts gathered to re-establish the notion of significance of the educational tourism in terms of thelong-lasting sustenance of the travel industry.