Pilgrim Satisfaction towards the Basic Amenities with Reference to Badrinath: An Empirical Study

Abstract

The purpose of this study was to assess the overall satisfaction level among pilgrims who visited Badrinath. The Badrinath temple was taken into consideration by the researcher when doing their study. The most popular pilgrimage site in the Garhwal Himalayas is the temple of Badrinath. Numerous construction projects are underway to improve the infrastructure, and they have the potential to boost pilgrimage and spiritual tourism in this region. It is clear that the key to aiding pilgrims in their spiritual growth is pilgrimage tourism. Spiritual and religious tourism, sometimes known as pilgrimage, is a category of travel that is entirely motivated by religious objectives. In order to identify and investigate pilgrims' propensity for religious tourism development in this location, a study on Badrinath was carried out. This study seeks to ascertain pilgrims' preferences, recognition of, and satisfaction with the various services offered in Badrinath as well as their level of satisfaction with regard to access to food, transportation options, and darshan and service opportunities. To determine the pilgrims' overall satisfaction, this study used ANOVA and descriptive statistics.